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Business - Watches: Yellow Gold - In the Matter of excellence - ROLEX 2024
Business - Watches: Yellow Gold - In the Matter of excellence -
ROLEX 2024
#Perpetual #Watchmaking #Rolex
At first glance, this 18ct yellow gold is indistinguishable from any other. Yet this one can be found only in our watches. At our Geneva foundry, we use a complex industrial process to guarantee its purity and homogeneity. Very malleable in its natural state, 24ct gold must be blended with silver and copper to become truly resistant. Only then can the alloy gain the incomparable attributes that make it our signature 18ct gold. A close look reveals this alloy is not only precious. It is unique.